In a groundbreaking move, Kossman Development has announced the launch of their newest venture, Rezzanine Esports. The innovative esports entertainment hub will be housed within the mezzanine space at a local cineplex, providing a new and immersive gaming experience for avid esports enthusiasts.
The decision to repurpose the mezzanine space came after extensive research into current trends and demands within both the gaming and entertainment industries. "We saw an opportunity to bring together two major passions for many people: cinema and esports," said Frederick Wilson, CEO of Kossman Development. "By converting this underutilized space into an engaging gaming environment, we are enhancing our community's entertainment options."
Rezzanine Esports will feature state-of-the-art equipment and facilities designed specifically for competitive video gaming events. These include high-performance PCs, consoles from leading brands like Xbox and PlayStation, cutting-edge VR systems as well as comfortable seating areas where spectators can watch live matches on big screens.
"We're excited about creating a one-of-a-kind destination that caters not only to gamers but also fans who want to experience professional-level competitions first-hand," mentioned Susan Greenfield, Vice President of Marketing at Kossman Development.
To ensure they tapped into authentic insights from local gamers themselves when developing Rezzanine Esports' concept design and offerings; several focus groups with varying levels of interest were consulted during its creation process.
"Kossman Development has always been committed to staying ahead of emerging trends in real estate development," added Wilson. "With this latest project – Rezzanine Esports – we believe we have once again demonstrated our ability to innovate while meeting consumer needs."
A series of opening celebrations is being planned for later this year when the facility is expected to open its doors officially. Live tournaments featuring popular games such as Fortnite, League of Legends or Overwatch will be organized, and exclusive merchandise will also be available for purchase.
Local cineplex management is equally enthusiastic about the new addition to their entertainment venue. "We are thrilled to partner with Kossman Development on this project," said Michael Thompson, General Manager of the local cineplex. "By offering a unique experience like Rezzanine Esports, we're confident that our facility will become an even greater attraction for people seeking diverse leisure options."
As esports continue to grow in popularity globally, innovative projects such as Rezzanine Esports signify a promising future not only for gamers but also businesses looking to tap into this expanding market segment.