The European Broadcast Union (EBU) has decided not to allow Ukrainian President Volodymyr Zelensky to make an address on the Eurovision Song Contest final, citing the program's apolitical nature. This decision comes despite speculation that Zelensky's appearance might be similar to his speeches at the 2022 Grammy Awards, the 2023 Berlin Film Festival, and U.S. Golden Globes ceremony where he sought support and urged cultural figures to take a stand in the conflict.
In response to this rare rejection for Zelenski, who has made numerous addresses since Russia's invasion of Ukraine, British Prime Minister Rishi Sunak criticized EBU for denying the Ukrainian president's request. The organizers insisted that Eurovision is "non-political" and will not bend rules even for a war leader like President Zelensky.
Britain is hosting this year's event in Liverpool after defending champions Ukraine were forced to pass on their hosting duties due to Putin’s invasion. A spokesman for Sunak stated that it would be fitting for President Zelensky to address such a significant event; however, BBC did not challenge EBU's position on this matter.
Radio DJ Rylan Clark and Scott Mills agreed with EBU’s stance stating that Eurovision is non-political by nature. Despite understanding Mr. Sunak’s “laudable intentions,” Labour leader Sir Keir Starmer and British Prime Minister Boris Johnson both expressed their support towards Ukrainians fighting against Russian aggression.
However, some have questioned whether upholding values of freedom should be considered political or if these basic human rights should supersede political lines drawn by organizations like EBU.
It is estimated that over 160 million viewers worldwide will watch this year's contest broadcasted by BBC. Although denied permission to speak during the event itself, Ukrainian culture will be celebrated throughout the contest, with 11 Ukrainian artists, including Kalush Orchestra, set to perform or feature in the semi-finals and Saturday's final.
The EBU emphasizes that it has worked closely with BBC to ensure Ukraine’s music, culture, and creativity are highlighted during all three live shows. Nevertheless, this decision has sparked a backlash from critics who argue that labeling the war in Ukraine as political is inappropriate.